Air Jordan 5 ‘El Grito’

Mexican Independence Day

These special AJ5s pay tribute to Mexico's rich cultural heritage, and handcraft approach to the living world. They represent a symbol of identity, progress, and pride not only in Mexico, but for Mexicans around the world.

Graphic Designer

Directed narrative, designed on-shoe graphics and trims, and packaging

El Grito de Independencia

In the early hours of September 16,1810 Miguel Hidalgo, a Roman Catholic priest and revolutionary leader, rang his church’s bell, making a call to the people to rise and fight to over throw the Spanish rule starting the revolution that led to Mexican independence. The Cry of Dolores is most commonly known by the locals as "El Grito de Independencia".

Mexican Independence Day means Fiestas Patrias, and celebrations that start at the beginning September and last for two weeks, leading to its culmination from the 14th-16th, in three days of dazzling color, fireworks, and fun activities.

Tradition of Charro Day

The selection of September 14th as Charro Day holds historical significance, as it pays homage to one of Mexico's most iconic heroes of the independence movement, the priest and military leader Miguel Hidalgo y Costilla. On Charro Day, charros, or Mexican cowboys, parade through the streets on horseback in their elaborate clothing and sombreros.