QUAI 54

Sample Description

2025 EDITION QUAI 54

During a hot Parisian summer, the legendary Roland-Garros Stadium was transformed into a temple of world streetball for QUAI 54 - the international basketball tournament that enriches street culture and continues to push the boundaries of urban sport

CREATIVE DIRECTION & GRAPHIC DESIGN

Developed narrative and creative direction rooted in French rally car racing to create graphics and trim details for all on-court uniforms, performance model shoes, and accompanying lifestyle apparel and footwear